A creative brief is a document used by creative professionals and agencies to develop creative deliverables: visual design, copy, advertising, web sites,
Design evolves over a period of time during which you and your designer discuss, digest, think and rework ideas until the best solution is arrived at to ensure you
Design research or user research is research undertaken specifically to support the development of products, services, and systems that meet human needs
Refining is the process of purification of a substance or a form. The term is usually used of a natural resource that is almost in a usable form, but which is more useful in its pure form
Graphic designers create visual concepts, using computer software or by hand, to communicate ideas that inspire, inform, and captivate consumers.
The graphic design process describes the different stages of a design project. It can be broken down into four sub-processes (definition, creation, feedback, and delivery) and consists of 9 single steps. This approach can be used for almost every design project:
Graphic design is a design process that combines text and graphics in a way that is intended to communicate a specific message.
You will find the graphic design in company logos, printed materials like brochures, posters, signs, greeting cards, postcards, business cards, billboards, and ads. Advances in technology have brought us the digital environment complete with websites, online ads, virtual brochures and presentations, and so very much more.
Graphic designers can use hand-illustrated designs as well as computer-aided designs thanks to a wide range of software with nearly endless digital design tools. The availability of software like Adobe Illustrator and Photoshop have become staples of the graphic designer.
A graphic designer does more than just put their creative skills to work. Though most graphic designers are intuitively creative already, they have generally spent time studying numerous design principles. It’s vital to understand how to use design elements to transmit the required messages and values as well as evoke a certain feeling in the viewer. As a visual communicator, they leverage these design elements and use concepts such as color, typography, space, balance, form and lines to create their visual message. Some graphic designers are also able to understand the more technical aspects of design required to create digital assets for a company. For example, a web designer is often able to create wireframes, workflows, and sitemaps and understand how to develop easy navigation for the user experience.
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